Women of Hoover: Carol Riney - Bella's Bridal and Formal

Carol Riney is the owner of Bella’s Bridal and Formal, one of the largest independently owned full-service bridal salons in Alabama that features a wide array of bridal, prom and pageant dresses from the most popular designers. 

“I love working with the young ladies in Alabama and surrounding states by helping them find the perfect dress for their occasion,” she said.

She is passionate about her work and the people she serves. 

“We really care about empowering women by making them feel special and beautiful.  Our clients come in as customers and leave as friends. I love my job and can’t imagine doing anything else,” she said.

She loves working with brides and helping to make their experience at Bella’s a special memory that lasts forever. Bella’s offer personalized fittings and alteration services to ensure the bride looks perfect on her perfect day. 

“I have an expert staff that feels the same way I do, and we love helping women feel beautiful. There is no better feeling than helping a bride select the most special dress she will EVER wear,” she said.

Pageants and proms offer the opportunity to assist young girls seeking the special dress that will transform them. She enjoys helping young girls become poised, self-assured young women. 

“I love seeing our client’s in pageants as they gain self confidence. I love seeing prom girls and the confidence they gain by looking so beautiful on a special night and I love our brides!  Helping women feel good about themselves is the most rewarding job!” she said.