Although Kete grew up in a real estate household, she didn’t jump right into the industry. After graduating from Homewood High School, she opted to study interior design.
She quickly learned that having a background in interior design, combined with the knowledge of home sales, gave her a unique set of skills when marketing and selling homes.
“Before I put a client’s home on the market,” Cannon said, “I go through the entire house, room by room, as well as curb appeal and the full exterior of the home. I formulate a design plan to prepare my client’s home for maximum marketability.
“Each home is different and requires evaluation to present it at its best. I not only create the design, but I also coordinate and oversee the complete process. This is a service I offer to my clients, and I’ve seen first hand just how valuable my design background can be,” she said.
When Cannon first entered into real estate, marketing a client’s home or representing a buyer was fairly simple. “But not today,” said Cannon, who works with ARC Realty. “The internet, social media, YouTube and other online sources are rich environments for marketing homes. Preparing a home to sell in today’s market is crucial.
Now, with 27 years of experience and more than $100 million sold just in Homewood, Cannon enjoys working with her clients whether selling their home or finding the perfect new home. She has achieved many awards in real estate but said her greatest success lies in the referrals she receives and her repeat clients.
“I am very lucky that I love what I do!” Cannon said. “Helping my clients achieve their dream is what I love about this business.”
