Mainstreet Monograms, 160 Main St., Suite 116, is now open.
Maximum Physical Therapy + Sports Wellness, 2680 Valleydale Road, Suite A, opened for business in May. The clinic, owned and operated by Todd Howatt, specializes in general orthopedic injuries, sports rehabilitation, pain management, video gait analysis and custom orthotics.
El Gringo Mexican Restaurant, 748 Shades Mountain Plaza, is now open in Bluff Park.
Owls Hollow Farm Market, 813 Shades Crest Road, is now open. The market is supplied by Owls Hollow Farm, an organic farm in Turkeytown, Alabama.
(256) 490-7927. owlshollowfarm.com.
L.A. Bikini, 4441 Creekside Ave., Suite 129, is now open. This is its second location in the Birmingham area. The first is located in Mountain Brook’s Cahaba Village near Diamonds Direct.
Orangetheory Fitness, 4441 Creekside Ave., Suite 141, is opening soon. The fitness franchise has nearly 200 locations throughout the United States. This location is currently offering pre-opening membership rates.
Consider it Joy Baking will open a bakery in January at 759 Shades Mountain Plaza in the space formerly occupied by Ashley Mac’s.
Cowboy Chicken, a Texas-based rotisserie chicken franchise, has announced that it will expand into Alabama and that Hoover will be among its first markets. No details are in place at this time with regard to location or timeline.
UAB’s Medical West broke ground in August for its new freestanding emergency department, to be located at 2420 John Hawkins Parkway, at the southwest corner of the Highway 150/I-459 interchange. The facility is expected to open in spring or summer of 2015 and will be the first of its kind in Alabama.
Hirings and Promotions
Alabama Family Eye Care, 5356 Stadium Trace Parkway, Suite 100, has hired an optometrist, Dr. Stacy Heller, to join its practice. Dr. Heller is now accepting new patients.
ARC Realty, 5291 Valleydale Road, has hired several new agents, including Stacy Flippen, Ross Blaising, Jennifer Maier, Cindy Myrex and Karl Dover. It has also hired Kristie Goodyear as marketing and communications manager.
First Financial Bank, a Bessemer-headquartered financial institution with a branch at 1604 Montgomery Highway, has hired Kyle Goodwin as chief financial officer and chief risk officer.
Shades Mountain Christian School, 2290 Old Tyler Road, is celebrating its 40th anniversary this school year. The school serves students in K3 through 12th grade and is fully accredited by SACS.